They sold their likeness to AI companies — and regretted it
2025-04-17 08:55:00
英文原文
作者：Dounia Mahieddine
Paris –
South Korean actor Simon Lee was stunned when he saw his likeness — at times as a gynecologist or a surgeon — being used to promote questionable health cures on TikTok and Instagram.
He is one of scores of people who have licensed their image to artificial intelligence marketing companies, and then ended up with the unpleasant surprise of seeing themselves feature in deepfakes, dubious adverts or even political propaganda.
"If it was a nice advertisement, it would've been fine to me. But obviously it is such a scam," he said, adding that the terms of his contract prevented him from getting the videos removed.
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摘要
South Korean actor Simon Lee discovered his image being misused on social media platforms like TikTok and Instagram for questionable health cures and scams, despite licensing it to AI marketing companies. He is unable to remove the content due to contract restrictions.