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AI Can Make the Relative-Valuation Process Less Subjective

2025-04-29 12:35:17 英文原文

作者:by Paul Geertsema, Helen Lu and Kristof Stouthuysen

HBR Staff

Relative valuation—using simple metrics to compare a firm’s value to its peers—is a cornerstone of financial decision-making. If a company earns $2 billion in profit, and if similar firms trade at 15 times earnings, then that company might be valued at $30 billion. This approach offers an intuitive starting point for understanding valuation ranges, standing alongside the more detailed discounted cash-flow analysis methodology.

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摘要

Relative valuation using metrics like earnings multiples is crucial for financial decision-making, providing a simple way to compare a firm's value to its peers. If a company earns $2 billion in profit and similar firms trade at 15 times earnings, the company might be valued at $30 billion. This method complements detailed discounted cash-flow analysis.